Season 19 Episodes
1. Austria Tours
For their first task, Lord Sugar’s candidates are sent to Austria to sell and run alpine tours. Poor sales and bullish negotiations mean it’s auf wiedersehen for one candidate.
2. Virtual Pop Star
This week, candidates create a new virtual pop star and music video before pitching for sponsorship. Dodgy design and mediocre music leads to one candidate being declared a flop.
3. Discount Buying
It's week four, and the candidates are sent to Shakespeare’s birthplace, Stratford-upon-Avon, to secure nine items. After a comedy of errors, tragedy strikes for one candidate.
4. Crops to Cash
The candidates turn crops to cash. It's team tomatoes versus team potatoes. But over-promising and dicey decisions mean that when they return to the boardroom, another candidate is given the chop.
5. Easter Eggs
The teams must create a new chocolate Easter egg to sell to industry buyers, but faults with flavours and scrambled branding lead Lord Sugar to crack down on another candidate.
6. Turkey Corporate Hospitality
The candidates jet off to breathtaking Türkiye to run corporate away-day experiences. Prioritising profit and substandard service result in another candidate being fired.